Image optimization is extremely important when it comes to
search engine optimization. Even though more and more Internet
users switch to broadband every year, a large portion of the web's
population is still running on good old dialup connections. It is
therefore unwise to count them out of the equation when you're designing
your website, and a very major consideration we have to make for dialup
users is the loading time of your website. That's where image
optimization comes into play.
Generally, all the text on your website will be loaded in a very short
time even on a dialup connection. The culprit of slow-loading sites is
mainly large images on your website, and it is very important to strike
a delicate balance between using just enough images to attract your
users and not to bog down the overall loading time of your site.
You should also go to a greater length of the image optimization on your
site to make sure it loads in the least time possible. What I really
mean is to use image optimization editing software to remove unnecessary
information on your images, and thereby effectively reducing the file
size of your image without affecting its appearance.
If you own Photoshop, it will be obvious to you that when you save an
image as a JPEG file, a dialog box appears and lets you choose the
"quality" of the JPEG image -- normally a setting of 8 to 10 is good
enough as it will preserve the quality of your image while saving it at
a small file size. If you do not have Photoshop, there are many free
image compressors online that you can download and use to reduce your
image's file size.
On the other hand, you can opt to save your images in PNG format to get
the best quality at the least file size. You can also save your images
in GIF format -- the image editing software clips away all the color
information not used in your image, hence giving you the smallest file
size possible. However, saving in GIF format will often compromise the
appearance of your image, so make your choice wisely! Your image
optimization is counting on it!
For more information on search
engine optimization click the button below to view the top 10 rated
seo programs available online.
Thanks for your support, and I wish you the best in
business and life,